If you are a brand new blogger it can be difficult to know exactly what you need to do to become successful at blogging. It’s a good idea to know right from the start what to do when blogging and mistakes to avoid. I’ve made a list of seven mistakes to avoid when you start blogging. These are common mistakes often made when starting out that could easily be avoided to help you become a better blogger.
7 Mistakes To Avoid When You Start Blogging
1. Using a Poor Design
It’s important to have a blog design and layout that is not cluttered. Choose a simple design that will look good on mobile devices since many readers are using mobile to visit sites. There are free themes you can use but to ensure a good updated design go with a paid theme. I run my site on the Genesis Framework.
2. Lack of Images or using poor quality images
I see a lot of beginner bloggers doing this. They write a wonderful piece of content but then they don’t include an image. You don’t have to be good at taking photos. I know I certainly am not! You can use free stock photos or paid photos for cheap and of good quality to use on your own site. Some free sites I use: pixabay, picjumbo, and unsplash. I then use a photo editing software, picmonkey to edit my images to resize and add text to the images.
Having good quality photos on your blog is crucial because it makes for a better reading experience. Also, people are more likely to share your post on social media if it includes a nice image.
3. Overstuffing your blog with ads
Let’s face it. Nobody likes visiting a blog full of ads so please don’t do this to your readers either with your own blog. Many new bloggers do this when starting out in hopes of making money. Instead, visitors just get annoyed and you don’t end up making much money anyway this way. Placing a few ads in particular areas of your blog is okay. But I actually don’t recommend you start with ad networks when you first start out blogging. Nowadays you need LOTS of pageviews in order to make decent money from ads. Instead, I recommend making money with affiliate marketing and I talk more about this in my free ‘How To Start a Profitable Blog’ e-course.
4. Installing Too Many Plugins
As a WordPress user, if you install and use too many plugins on your blog, it will run slower. I use to be guilty of this myself! From all the mistakes to avoid when you start blogging (from my list), this one is easy to fix. Just pick a few good and necessary ones plugins. In part 2 of my how to start a blog tutorial, I tell you which ones I recommend and share a video on how you can install plugins.
5. Not Properly Formatting Your Blog Posts
Sure, people want to read your blog posts, but if they arrive on a blog post that is not properly formatted, it is not likely that they will continue reading. Not formatting blog posts makes it difficult to read, consume and enjoy. Improper formatting may include not using images and not breaking up the text into paragraphs. After I write every blog post, I use a checklist that I created which includes ten things I do to ensure my blog post is properly formatted. I’ve included that checklist for free in my e-course.
6. Lack of Promoting Blog Posts
Many bloggers create really great blog posts and then fail to promote it. People will only know it exists if you get the word out. If you spent time to write it, at least spend some time to promote it too. If the problem is not having enough time to both write and promote, consider writing less posts but making sure you promote them all. Spend more time on promoting your awesome post and less time on creating new posts. Work smarter, not harder;)
7. Not Starting an email list from the beginning
This one is last but certainly not least my friend. Don’t make the mistake of not building an email list from the start. Maybe you’ve done a good job at writing and promoting your post. You have visitors coming to read your wonderful blog posts but then it’s a shame because they just read it and have no choice but to leave. They might even like your blog and want to come back sometime but forget to do so. Well it’s too bad you didn’t start your email list, right?
If you had a sign up box to capture their name and email address, you could notify them of your next fan-tabulous blog post and more:)
Create your email list from the start. Don’t delay. If there is only one service you could invest in for your business in your first year, it should be in creating an email list. The email service provider I use is ConvertKit. They are very easy to use and offer great features like adding sign up forms at the end of your blog posts which I love. In the past, I’ve used Aweber which is also a great service. They even offer a 30 day trial for you to test it out first.
Whichever service you choose, just be sure to add at least 2 or 3 sign up forms on your site to have a better chance of capturing those leads.
Have you been making any of these blogger mistakes? Feel free to share in the comment section below. Also do you have any more mistakes to avoid when you start blogging that you would add to this list?
Start & Grow a Profitable Blog FREE E-Course
This 7 day email course will help you setup, grow, and make money from your blog!